Earlier last week, the Sydney Morning Herald reported “E-book deal’s the steal of the century” (Feb 29, 2011), reporting on a deal published on Cudo’s website. What was it? An e-Reader selling for $99 including 4000 ebooks, many of them under copyright, and had actually been pirated. It included popular books such as Harry Potter and Lord of the Rings.
It was indeed a deal too good to be true. The deal was soon pulled off the site, with purchasers offered an alternative e-Reader. But what does this incident show, and how might publishers respond? 2012 is indeed the National Year of Reading, what impact will this have?
It's a Digital World | the-opinion-chair 